Eye Tracking Market Shows Remarkable Growth with a Projected CAGR of 24.1%
The global eye tracking market is witnessing substantial growth, with a market size of USD 382.5 million in 2021 and a projected Compound Annual Growth Rate (CAGR) of 24.1% during the forecast period. Several factors are fueling this expansion, including the increasing demand for eye tracking technology in consumer research and advertising, significant investments in smart wearable technology, and the rising adoption of assistive communication devices. Moreover, advancements in contactless biometrics and the integration of eye tracking into various industries are contributing to this market surge.
Advertising and Consumer Research Propel Market Growth
Eye tracking technology is revolutionizing market research and advertising. Retailers are increasingly using eye-tracking devices to gain i...